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UTM Builder Template
Add parameters to generate a campaign URL along with a shortened link stored in a table for easy access.
URL Builder Preview Image

Crafting the perfect marketing campaign is an art, but tracking its success? That's a science. Use this UTM builder template, built with Zapier, to quickly generate a UTM link for your campaign. Each campaign URL and a shortened version are stored in Zapier Tables making it easy to keep track in one place.

Why you should use this UTM builder

While you can use any number of campaign tracking tools, Zapier makes it easy to not only generate the URL but to automatically store it in a table and provide you with automation to push the URL out to your team or into an existing system. If you want your campaign to stay organized, this URL builder is exactly what you need.

How the template works

UTM Builder Canvas Image

In Zapier Interfaces, a form gives you the fields necessary to add in each UTM code including website URL, campaign ID, campaign source, campaign medium, campaign name, campaign term, and campaign content. You can add more custom fields if you'd like.

After the form is submitted, a Zap automatically encodes all the content using all of the UTM tags to generate a custom UTM tagged URL ready to include in Google Ads, a Facebook Ad, or anywhere else you'd like to have UTM tracking.

UTM Builder Zap

The generated URL and it's shortened version are placed in table built with Zapier Tables. You'll be able to keep tabs on every UTM tracking link created using the builder. The table displays directly underneath the form for easy access. You can also automate more workflows from there if you'd like to send the final UTM links to your team in Slack or into some other system.

This UTM builder is connected to Zapier which means you can integrate it with 6,000+ different apps that connect with Zapier. Create a Zap to automate any of your workflows that need UTM tags added to URLs.

Who should use this UTM campaign URL builder

With this template, you'll be able to quickly spin up a fully built Google Analytics UTM builder perfect for any marketer, small business owner, or advertising team who needs UTM tags added and stored with ease.

Key benefits of this template built with Zapier

  • Create an interface with a form, a table to store URLs, and a workflow to generate URLs with the click of a button
  • Connect to 6,000 different apps to automate more of your workflows using Zaps
  • Keep your team on the same page with a single builder and table for your UTM links
Made with
Zaps
Tables
Interfaces

Frequently Asked Questions

Can I embed this on my website?

Yes. All interface pages can easily be embedded on your website or serve as a standalone page with its own URL that you can point people to.

Can I share this with my team?

Yes. The included interface comes with a public, password-protected, or managed user link that you can share with your team for access.

Where can I view the form submissions?

The connected Zapier table houses all the form submissions so that you can easily view all the details. You can even automate within the table by adding a button to trigger a workflow. Give it a try!

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